Posted on by Ali Aghapour

Discover the Rich Tradition of Persian Rugs in Melbourne

Persian rugs have long been admired for their intricate designs and exceptional craftsmanship. In Melbourne, one name stands out in the rug industry - Ali Aghapour, the founder of Shoparug. With a deep-rooted family tradition as a rug merchant, Ali followed in his father's footsteps and fell in love with the rug business. Today, he brings the finest quality handmade rugs directly to end users at wholesale prices through his online store, Shoparug. Read on to learn more about Ali's journey and how you can experience the beauty of Persian rugs in Melbourne.

Ali's Journey:

From Rug Merchant to Rug Aficionado While pursuing his education at the Monash University, Ali Aghapour embarked on a parallel career in the rug industry. Inspired by his family's legacy as rug merchants, Ali decided to import and sell handmade rugs to galleries and auction houses in Melbourne. His passion for rugs grew stronger with every successful transaction, prompting him to organize his own exhibitions and auctions.

Expansion across Australia:

Preston Exhibitions and Auctions. Ali's dedication and expertise soon caught the attention of rug enthusiasts nationwide. As a result, he made the decision to move interstate and establish Preston Exhibitions and Auctions, allowing him to cater to a wider audience across Australia. The popularity and demand for his exquisite rugs continued to soar, propelling Ali's reputation as a trusted rug supplier.


Bringing Persian Rugs to Your Doorstep. In 2018, Ali took the rug industry by storm with the launch of Shoparug - an online store specializing in handmade Persian rugs. This innovative platform allows customers in Melbourne and beyond to conveniently browse and purchase genuine, high-quality rugs from the comfort of their own homes. With a wide range of designs and sizes available, Shoparug ensures that there is a perfect rug for every taste and style.

Personalized Advice and Recommendations At Shoparug, Ali understands that buying a handmade rug is an investment. That's why he offers customized advice and recommendations to customers who are unsure about their rug selection. By contacting Ali directly, you can benefit from his expert knowledge and guidance, ensuring you make an informed purchase that suits your specific needs and preferences.

Seasonal Discounts and Free Shipping to Melbourne. In addition to providing exceptional customer service, Shoparug offers exclusive seasonal discounts that are only available online. This allows customers to enjoy significant savings on their desired rugs while adding a touch of elegance and luxury to their living spaces. What's more, Shoparug provides free shipping to Melbourne, making it even more convenient to receive your chosen rug without any additional cost.